PPC can increase Adsense earnings for anyone to incredible levels. PPC, acronym for pay-per-click advertising is a fast and arguably instantaneous way to drive traffic to your websites. Webmasters or internet marketers who have used this traffic technique would attest to its effectiveness. Making money from Adsense is a game of numbers. Combine PPC with your Adsense sites and you have got a formidable Adsense income machine.

Unfortunately, many folks fail to grasp the proper usage of PPC. And this is no fault of theirs. After all, it is not all so easy to employ pay-per-click to increase Adsense earnings. But what we hope to do today is to learn some really quick and money-grabbing tips to boost your Adsense income. Ready to increase Adsense earnings now?

Increase Adsense Earnings Tip 1 – Top-notch Adsense Arbitrage

Adsense arbitrage is coined as a term to describe using a cheaper click to trade with a more expensive one. How do you do that? To make it simple, you launch an Adwords campaign for a website with Adsense ads. Assuming you pay for 5 cents a click and someone clicks on an ad and you get paid 50 cents. So you have earned 45 cents for that click. Cool?

Some people use Adwords only to perform Adsense arbitrage. But this is not the best method. There are cheaper but quality PPC traffic elsewhere from Miva, GoClick, 7Search, etc. Use them wisely to boost your Adsense earnings but please read Adsense’s terms of service to avoid committing mistakes that can get you banned.

Increase Adsense Earnings Tip 2 – Attract Expensive Clicks

You may have wished that you can control the cost-per-click of the ads that are displayed on your website. Sad to say, you cannot do so. But the good news is you can influence the value of clicks. One good way is to go for expensive themes like credit card debt, credit fixing, etc.

But wouldn’t you have a problem since the clicks you buy are going to cost much as well? See my next tip for a solution.

Increase Adsense Earnings Tip 3 – Use Long-tail Keywords

When targeting any niche or theme, the best keywords are not the obvious ones. This is because obvious keywords like ‘make money’ and ‘home business’ are bided to such skyrocket levels that it is almost impossible to profit at all. Instead, target long-tail keywords that attract low to moderate traffic. One thing to note is these traffic are often laser-targeted and likely to take action at your website.

Increase Adsense Earnings Tip 4 – Use Call-to-Action Words

Words like ‘free’, ‘buy’, ‘tips’, ‘guide’, ‘tutorial’, ‘gift’, ‘how to’ etc are call to action words. They are best used in your advertisement title and text, campaign keywords and in your website content. The rationale behind this unfolds like this:

Your visitor is looking to buy something, say a book on ‘how to increase Adsense earnings’ and your advertisement appears because of exact keyword matching. He/she sees your ad and it stands out due to the presence of the keyword in the title and text. Your visitor clicks your ad and find your content relevant to what he/she is searching for. Well, the Adsense ads dangling all over your website is matched with your content right? Guess what will they do? Click on the Adsense ads! Voila!

These are just a handful of tricks gurus use to build their Adsense income empire. Drop by my Adsense blog if you cannot wait to increase Adsense earnings from this moment.